What is SRO?

What is the Strategy Realization Office?

The concept of the Strategy Realization Office (SRO) is to create a dedicated function that allows organizations to do more than simply execute on a defined strategic plan.

It recognizes that the highly disruptive, fast-moving environment organizations exist in today requires an approach that is adaptive, progressive and focused on growth. Advancements in technology combine with rapidly changing customer demands to continuously drive innovation, while competitor actions create constant threats to success.

In this climate, organizations cannot rely on cost reduction and efficiency to drive long-term success; they must focus their strategic efforts on growth. In today’s world, consistent, substantive growth only comes from the ability to innovate continuously, and that’s where the SRO comes in. The SRO owns organizational strategy. It facilitates organizational planning and ensures that all strategic activities are driven from the top of the organization.