What is Horizon 3 Innovation?

Also known as Game Changing Innovation, Horizon 3 (H3) Innovation transforms entire markets and even society. These innovations have a radical impact on how humans act, think, work and even feel in some way. They usually seem impossible or unfeasible until a short time before their launch. Game-changers often come about after one or two transformational technology advancements are achieved.

Examples of Horizon 3 Innovation:

• 3D printing
• Driverless cars

When developing an ROI model for Horizon 3 Innovation, the following sections of the SOFIA model should be given the highest priority:

• Q1 – Revenue/Profit Margin Improvements on New Offerings