Planbox has released the guide to Challenge Driven Innovation Management for executives, managers, and innovation leaders who want to learn and apply the best practices, processes and systems that lead to a winning sustainable innovation initiative.
Organizations have no shortage of general ideas and suggestions on how to improve. For example, “how can we improve customer satisfaction?” or “how to help our employees feel more motivated?” are general questions and challenges every company faces and is already aware of. You don’t need to launch an innovation management campaign that poses general questions to obtain general feedback.
What organizations struggle with is a systematic process for identifying specific problems and opportunities, screening and prioritizing them, formulating them into challenges, and having the right diverse targeted group of participants collaborate on finding and developing the most creative and effective solutions.
This guide explores Challenge-Driven Innovation Management (CDI), a set of processes, business rules, workflows, tools and principles that offer a diversity-based crowdsourced innovation framework and methodology to identify specifically targeted problem areas and opportunities and to develop actionable solutions for them.
The challenge-driven innovation management guide describes, how:
- You can implement and launch a challenge-driven innovation approach
- You can go about identifying the key focus areas for your innovation efforts
- To formulate those focus areas into challenge statements and definitions
- To pick the right challenge ownership, participants, reviewers, champions and implementers
- To promote the challenges
- To reward participation, measure engagement level and assess productivity
The challenge-driven innovation management guide also explores:
- Cultural change resistance as a barrier to innovation
- Notes on celebrating success and failure
- Examples of various challenges to inspire your creativity
Organizations use a variety of information systems and collaboration tools today:
Idea management systems, also known as a suggestion box, are an online system for capturing and evaluating ideas. Yet most organizations have no shortage of ideas, rather, they lack solutions to specific challenges.
Social network and collaboration tools provide an easy way for people to discuss and collaborate without the limitation of any imposed structure. But these tools fall short when you want structure and focus on a specific problem or opportunity.
Workflow management platforms enforce a process with designated roles, stage gates and checks along the way. Workflow engines are ideal for the automation of prescriptive operational tasks and functions but are, at their very core, designed to engender uniformity and reward procedural work execution – processes that are often not conducive to innovation.
These tools, as standalone applications, are not designed to address the challenges organizations face in their quest to constantly innovate in this hyper competitive world. This is where Challenge Driven Innovation Management excels by offering a challenge-driven, crowdsourced, diversity-based, workflow-managed framework and methodology that leads to finding much sought after solutions addressing the distinct and specific obstacle the organization is confronting.